ABOUT PITCH BLACK
You want a partner that understands Black culture and the rich diverse tapestry that is the Black community.
We are part of a well-established legacy that engages and informs Black people.
Pitch Black bridges the gap between brands and the diverse experiences within Black communities. Creating meaningful connections that go beyond traditional marketing.
Nothing We Do Is Transactional
We take seriously our responsibility as stewards of information and news. Maintaining authentic and relevant conversations is a vital part of how we do and have always done business. Black people trust us and believe what we tell them.
Targeted Strategic Cultural Communication That Engages and Empowers
We create unique experiences that connect people. Customized communication initiatives and programs that utilize our distribution channels and beyond. This includes culturally relevant content creation, influencer partnerships within Black communities, community engagement initiatives, and leveraging social media platforms to amplify client’s messages.
A Partner In Success
Recognizing the importance of collaboration, we work closely with clients and their agencies to understand their goals, values and target audience. This collaborative approach ensures that the marketing strategies align seamlessly with the client’s brand identity and resonate authentically with the target audiences.
Measurable Impact
The company believes in delivering measurable results. Utilizing analytics and key performance indicators, Pitch Black ensures that their clients not only connect with the Black audience but also see tangible success in terms of brand awareness, customer engagement, and business growth.
Cultural Competence
What sets Pitch Black apart is its commitment to cultural competence. The team is well-versed in the latest cultural trends, societal shifts, and community dynamics, allowing them to navigate the complexities of Black-targeted marketing with sensitivity and insight.
Community Empowerment
Beyond marketing campaigns, Pitch Black actively engages in community empowerment initiatives. The company understands the importance of giving back and works towards creating positive social impact within Black communities.
MEET THE TEAM
Cultural Proficiency Is Our Secret Sauce,
Helping clients achieve unparalleled success in Black-targeted marketing efforts is our superpower. Committed to diversity and cultural relevance, Pitch Black stands out for its innovative approaches and tailored strategies. A forward-thinking company that recognizes the value of diversity in the marketplace. Pitch Black focuses on assisting clients in reaching and engaging with Black audiences through a variety of unique and culturally sensitive strategies.
We are the people you want to reach.
The core expertise of Pitch Black lies in Black-targeted marketing. We understand the nuances of this demographic and employ a diverse team that brings a deep cultural understanding to the work. From market research to campaign execution, every step is customized to resonate with Black audiences authentically. Our team comprises individuals with deep cultural understanding and a commitment to representing the diversity and unique richness of Black experiences.
This Is Tanisha
President
Driven by her vision of a more inclusive and equitable future, she continues to push boundaries, break barriers, and inspire others to join her in the journey toward a more authentic and connected world. Welcome to a space where innovation meets impact, where diversity is celebrated, and where every voice is heard.
Enter Tanisha’s World
Meet Tanisha Leonard
A visionary leader at the forefront of marketing innovation, dedicated to empowering brands to authentically connect with Black consumers. With a profound commitment to diversity, equity, and inclusion, Tanisha leads a dynamic marketing practice focused on fostering genuine communication and engagement within Black communities.
As a seasoned professional with a wealth of experience on both the client and supplier sides of the business, Tanisha brings a unique perspective and unparalleled expertise to every project. Her journey as a black female leader in the marketing industry has been marked by resilience, tenacity, and an unwavering dedication to driving positive change.
With a proven track record as a builder, she has a knack for developing impactful strategies that resonate with diverse audiences. Whether she's guiding Fortune 500 companies or emerging startups, her approach is rooted in authenticity and cultural fluency, ensuring that brands not only reach but truly connect with Black consumers in meaningful ways.
She possesses the skills and vision to not only conceptualize groundbreaking strategies but also to execute and implement them effectively. Beyond her professional accomplishments, Tanisha is a passionate advocate for social justice and community empowerment. She believes in the transformative power of marketing to not only drive business success but also to drive social change, and she's committed to using her platform to amplify marginalized voices and challenge industry norms.
This Is Eric
Executive Vice President
Meet Eric Roberts
Eric Roberts is a seasoned marketing professional renowned for his unwavering commitment to making brands better. With a forward-thinking and innovative approach, he consistently delivers impactful solutions through collaboration with all stakeholders.
Throughout his career, Eric has demonstrated a remarkable ability to understand the needs and objectives of each stakeholder or team involved. By focusing on outcomes that have a proven track record of success, he ensures that every initiative is aligned with overarching goals and objectives. His direct and honest communication style, coupled with an innate ability to cut through the noise and focus on customer truths, sets him apart in the industry.
Despite facing personal challenges, including a battle with cancer, Eric remains undeterred in his pursuit of excellence. His resilience and determination serve as a testament to his character, inspiring those around him to persevere in the face of adversity.
Outside of his professional endeavors, Eric finds solace and joy in authentic interactions, particularly with his family and close friends. He cherishes the beauty of genuine connections and values the importance of meaningful relationships in both his personal and professional life.
This Is Jillian
Account Director
Meet Jillian Nathan
An accomplished account leader driving authentic engagement within the vibrant and diverse world of Black consumer marketing.
With a profound understanding of business and organizational communications, Jillian is a trusted partner for brands seeking to establish meaningful connections with Black audiences.
Jillian excels in fostering confidence and building strong client relationships.
Her strategic approach not only addresses unique challenges but also paves the way for innovative solutions that resonate with authenticity. Through her exceptional leadership and team-building abilities, Jillian ensures that every project is executed with precision and excellence.
Jillian is a passionate traveler who finds inspiration in exploring new cultures and experiences. She cherishes quality time with her family, finding joy in shared adventures and cherished moments.
This Is Reginald
Sr. Marketing Strategist
Meet Reginald Brown
Reginald Brown is a dynamic professional known for his unique blend of strategic acumen and creative flair. With a keen eye for identifying opportunities and overcoming challenges, he has carved a niche as a proficient problem solver, delivering tangible results for clients.
Reggie’s career is characterized by his commitment to partnering with clients to elevate brands and initiatives. He approaches every project with a solutions-oriented mindset, leveraging his strategic insights and creative thinking to craft innovative solutions that resonate with audiences.
Beyond his professional endeavors, Reggie participates in initiatives aimed at making a positive impact, channeling his energy into projects that promote social good.
Outside of work, Reggie finds joy in spending time with his family and close friends. He understands the importance of maintaining a healthy work-life balance and indulges in leisure activities that bring him happiness and fulfillment. Whether it's playing ball or exploring the great outdoors, Reggie finds inspiration in the simple pleasures of life.
This Is kelley
Producer
Meet Kelley D. Evans
Kelley is an engaging storyteller with a flair for leading and planning dynamic content, media production and communications strategies. Her expertise is broad and multifaceted, encompassing various domains such as race, culture, sports, entertainment, tech, business, and notably, healthcare.
Kelley combines strategy with empathy, leading with intellect, action, and passion. Her extensive background spans public relations, communications, new media, print, and digital journalism, as well as production and film. Her deep understanding of web design, internet tools, content management systems, and emerging business models enables her to exponentially enhance the impact of client messaging.
This Is Tonya
Digital Content Creator
Meet Tonya Core
"The Reel Tonya"
Though her first love is editing, Tonya is equally adept at shooting, producing, and directing video and broadcast projects of all sizes. Tonya's skills and talents coupled with her background in marketing give her an edge in moving target audiences to action.
Tonya works hard, learns fast, and loves to tell stories through video. Her ultimate goal is to leave a legacy with her work.
WORK WITH US
We don’t just advertise; we empower. If you are passionate about making a difference, fostering growth, and championing Black excellence, Pitch Black is the place for you. Join us in shaping the future of advertising while contributing to Black empowerment and become a part of the next generation of marketing leaders.
Location
1452 Randolph St.
Suite 400
Detroit, MI 48226
Contact Us
313-963-8100
pitchblack@realtimesmedia.com
Our mission is to craft inspiring, authentic communications that demonstrably build impact and brand durability for our clients among Black communities.
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